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By taking a unique product and applying niche marketing methods, a small company was able to build brand loyalty in their hometown and beyond. Read More

The intensity and sophistication of cyber-attacks are making it increasingly difficult for small businesses to protect sensitive information online. Read More

Curious about what's ahead for the Interwebz? Check out the key takeaways from Mary Meeker's latest Internet Trends report. Read More

These two amateur branding mistakes could be sending out the wrong message about your business. If you want to build a consistent brand, this article will show you what to avoid and what's needed to instill confidence in your customers. Read More

Ad Age's Can a Collaborative Cohort of Indie Shops Topple the Big Agency Networks covers a new ad agency called Circus Maximus.

Founded by a trio of former big ad agency executives, Circus Maximus is part of a new wave of small advertising firms that are challenging the big agencies.

What c Read More

Most cold call sales letters end up in the trash. But if you build in these five elements, you will earn your audience's attention. Read More

If you are considering starting a small business, there are a lot of options. Hundreds of thousands of new businesses are started in the United States every Read More

Software is expensive and many businesses may be running software that is illegal or pirated. Some businesses rather innocently assume that what they are Read More

Marketing is about getting the details right. Most businesses don't pay enough attention to seeing themselves through their consumer's eyes so they don't get the details right. Read More

As a business owner I have noticed that entrepreneurs talk about a range of topics and we share some pretty personal details; what doesn’t happen is the talk about violence. We speak about managing teams and dealing with problem performers, Read More