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There are many ways to make your buyer look good, no matter where they are in the hierarchy. Start by exceeding initial expectations and build from there based on their specifics. Read More

Podcasting is Growing at Alarming Rates! iTunes recently announced that the platform has reached over 1 billion podcast subscriptions. Now is your time to grab a piece of the podcasting pie. Read More

The role of your business email inbox should be to keep you in the loop with clients and employees, not clearing spams. How to claim your inbox back? Read More

We often hear about strategies that product-based businesses can use to save or make more money, but what about the service businesses? Sabina Ptacin shares seven unforgiveable "service business sins" that must be avoided at all costs! Read More

Age is all in the mind, but if you are not careful you could wake up to discover you are far older than you think. Here are the warning signs before it's too late. Read More

You know the old saying: “Cash is king.” But with cash transactions in decline, “Plastic is preferred” would be a more accurate adage these days. In 2011, cash transactions made up 27 percent of point of sale purchases. By 2017, that number is expected to plunge to 23 percent. Read More

It's the big question that our CEO Deborah gets asked often by new business owners: is it worth it to incorporate in a different state from where I'm registered to do business in? Unfortunately, this question can't be answered with a simple yes or no... Read More

The most powerful communications are based on creating an emotional response. If it's 'just business', your target won't respond. Read More

The best-kept secret in business is out: Those 45 and up are the strongest entrepreneurs. Here's what we all can learn from older business owners. Read More

Are you running into marketing challenges such as focusing your efforts and finding time for marketing? If so, you're not alone. Learn about the five options that you have available to find more time for marketing. Read More