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Having a website is a little like being the new kid in school: until you start making friends, you may as well be invisible. And making the right connections is extremely important. Read More

There is a reason for everything, including success and failure. Don't be a loser. By following these four steps you can be successful. Read More

It is imperative that you know when exactly you should launch a marketing campaign, and how you should go about doing it. Read More

A good boss is crucial to a growing business. See if your approach instills loyalty among the troops, or sends your employees running for greener pastures. Read More

Onе thing is true fоr аll соnѕultаntѕ; if wе have аnу wоrk, wе hаvе clients! Onе оf the mоѕt imроrtаnt parts оf оur wоrk iѕ maintaining аnd еnhаnсing our rеlаtiоnѕhiрѕ with оur сliеntѕ. Maintaining аnd grоwing these rеlаtiоnѕhiрѕ mаkеѕ the timе ѕреnt on a рrоjесt more enjoyable, ѕаtiѕfуing and еffе Read More

Robots will automate essential marketing tasks – including algorithmic writing. I’m sure my clients will sense relief if they can eliminate the time and effort it takes to develop blog posts. However, I’m neither intrigued nor fearful – and here’s why. Read More

Having the right landing page for your marketing campaign can make or break the success of your campaign. Every landing page needs to have certain elements on it in order to convert traffic into leads for your business. Read More

Every so often a promising entrepreneur seems to freeze in the oncoming headlights and gets run over by his competition. Why is it that his idea which seemed so fundable only months ago fails to attract investors today? The team is the same. The company's market is the same. Read More

For our very special 200th episode, Robert ponders what it means to experience gratitude. We start off the show with some clips from the past – and our thoughts on how we managed to make it this far (we really can’t believe it). Next, we focus on the orange-filled week that was Content Marketing Wo Read More

Investing in entrepreneurs and startups is a fun but different world from investing in conventional stocks, bonds, and commodities. First of all, it’s more of an investment in people than in a business, since the startup is usually an idea barely half-baked when they need your money. Secondly, the Read More