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Not sure if your small business should invest in a mobile app? Here are 5 reasons why right now is the best time to develop a mobile app for your small business. Read More

In order to understand the psychology of your social media updates to drive traffic to your site, you have to first understand the ins and outs of a person’s psychological make-up. Read More

1 in 5 Americans have tattoos. No one really speaks the way they do at work. In real life people are more edgy. Edgy is like, well – tattoos. Here’s how to make your marketing, events and communications more honest and authentic. Read More

There are advantages to becoming politically savvy and here are some tips to help you become more adept. Read More

Are you tracking what’s happening on your website? If you own a business and you don’t know what’s happening on your website, a big fat shame on you. Read More

“Are entrepreneurs born or made?” This is one of the eternal questions in entrepreneurship. Some people believe that entrepreneurship can be taught, and that there are skills needed to succeed in business that you can learn. Others, on the other hand, think that entrepreneurship is innate and that Read More

Having personally worked in the design and advertising industry for many years, I've witnessed first-hand a growing movement of DIY marketing among small business owners. If you are taking a DIY approach to marketing in your small business, you don't want to compromise on the quality and effectiven Read More

Starting a new business is an exciting time. You and your team are full of determination, big ideas and big plans! That energy is well required as rarely does life’s path work in a straight line. Why would we want it to anyway? Read More

Customers make buying decisions every day. Some are difficult because brands all seem the same. Other buying decisions seem to bring them a sigh of relief. Often customers will select brands with attributes that help relieve drivers of stress.
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If you think Pornography doesn't matter, think 'advertising'. And Tumblr, and marketing, media, and content. Influency happens when you can control everything. Read More