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How do you start to differentiate your small business brand vs. your competition?  Connie Steele describes how to use "emotional benefits" versus "functional benefits" to take your small business up a notch. Read More

10 tips from Terry Starbucker on being a positive leader in 2011. The biggest takeaway? Try Leadership Zen in 2011. Read More

ForeSee Results recently released a holiday benchmark of shopper satisfaction with online retailers. It reports that the customer satisfaction has gone down since Cyber Monday 2010 (an expected tendency with Cyber Monday shopping incentives going away), but it is higher than it was a year ago durin Read More

Do deadlines rule your life? Is time your worst enemy? Feeling burned-out? For business owners and entrepreneurs in particular, the sense of urgency to get as much accomplished in as little time as possible can become all consuming.

Here are six tips that can help you fight business burn out a Read More

How to pitch to angel investors in 3 steps. Here's a short way on how to raise seed investment that come up to me after a lot of pitching. Read More

An interview with Chad Stansbury, founder of Scriptito.com, exploring why Chad left his safe corporate job at a major hotel chain and started his own company. Read More

The purpose of “Featured Soloist” is to give all of us a glimpse at how other solopreneurs operate their small businesses. This week we meet Kelly Newsome, who owns a yoga business in Washington, D.C. Read More

Every organization, no matter how small, has one or more people who are quite simply obnoxious, and they drain energy from everyone and can strangle your company. Sometimes they are also intellectually brilliant, or closely related to the boss, so there is no easy way out.

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Lawmakers are pondering legislation that would require a “do-not-track” function in Web browsers that would let consumers opt out of having their data collected by Internet companies. The idea is based on the success of the do-not-call registry, which enables consumers to block unwanted calls from Read More

What is small business branding? The brand of your company is going to be the “face” of your company in the marketplace, the subconscious association of your company’s products with good quality and promises well kept, and the promise of more clients to buy your services and products in the future. Read More