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Everyone knows that it’s cheaper to keep an existing customer than it is to acquire a new customer. But did you know that a new customer who just moved into the neighborhood will spend alot more money during that first year in town than an existing resident? And did you know that there is a short Read More

Your sales funnel is divided into two parts, the front end and the back end. Do you know the difference between them? And do you know on which of both you should concentrate your efforts on? Read More

A newbie is someone who is new to something and SEO stands for Search Engine Optimization. So if this is you, here are some terms you will be hearing and need to be familiar with. Read More

For the past four years Facebook has been a major force in driving traffic to my website. But over the past few months my Facebook traffic has drastically decreased, even though my Facebook audience has increased to well over 7,000+ fans. Read More

BizBest's Silicon Beach shortLIST™ is a hand-picked selection of key players, places, tech, events, organizations and other resources fueling the hotter-than-hot startup scene in Los Angeles dubbed Silicon Beach. Here's the playbook: Read More

The concept of building a million dollar business model within two years is usually met with one of two reactions: confidence or lack thereof. Read More

With the thousands of blogs online, it is hard work to get your blog noticed and to get not just people visiting your site, but also to obtain a significant viewership and subscribers. With the hopes of building a strong online presence, marketing efforts are directed into search engine optimizatio Read More

By Marco Carbajo. One of the benefits to building a creditworthy company is that lenders, creditors and suppliers will determine the level of credit risk based on the company’s creditworthiness rather than that of the owners. However, there are instances where a lender will require a personal credi Read More

Although many brands have turned most of their attention to marketing to fans and followers via social sites, email marketing remains one of the most direct and effective ways to reach and engage customers. In fact, best practices for email marketing have simply changed to include the opportunities Read More

According to recent research by Invesp, online holiday sales account for a hefty chunk of e-commerce sales. It’s estimated that online holiday sales will account for 24.3% of total e-commerce sales in 2012. Invesp also identified the five factors that most influence holiday shopping. Here’s how you Read More