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Engaged employees are also, not surprisingly, more productive employees. They are the superstars who come into work eager and ready to give it their all and learn new things in the process. Read More

Have you ever thought about a candidate’s thank you letter as holding a lot of weight in the hiring process? If not, you should definitely start using the thank you letter as way of gaining information from a candidate. Read More

Wondering if you should accept guest posts on your site? Let me walk you through some of the pros and cons. And if you're ready to accept, I've provided some expert resources for setting up your blog to become a guest posting machine! Read More

Employees make sure a business is operating efficiently on a day-to-day basis. Hiring and developing a strong staff might help a business improve its returns. Read More

It seems like every day the social media possibilities are changing or growing. As a B2B owner, freelancer or subcontractor, you have to change with the times. You only have a couple seconds to get someone’s attention or they will click on to the next item. Read More

Could Facebook help swing this year's US presidential election?

That's the possibility raised by a study showing that a simple message on the social network could help boost turnout of Facebook users by 2.2 per cent. With the right targeting of voters in marginal seats, that might be enough to Read More

You’re ready to expand your business with a second location. Congratulations! Growth is exciting and, in today’s economy, you’ve picked a good time to go looking for new space. In many parts of the country, rates for office, retail or restaurant space are still depressed (or just starting to rise a Read More

Managers and business owners have it tough – they’re actually expected to take time off delegating responsibilities and watching expenses in order to…well…manage people! The nerve some employees have – suggesting that any of your decisions can be less than perfect! After all, you made them, didn’t Read More

Are you a Social Media Marketing One Night Stand, a Floosie or just plain Boring? I rather like the post from Lisa Jones, Barclay Jones, and it prompted me to think about other types of social media user... Read More

Utility marketing takes this one step further by focusing more on the specific needs of the target audience. For example,

it could be a mobile app that helps the user plan healthier meals, built by a grocery store chain.
it could be a quick financial wrap up report delivered via email from a fi Read More