BizSugar.com › User › HeatherStone › Voted

eNewsletters are one of the staples in the content marketing toolkit. Here are some ideas on how to makes yours stand out and drive traffic to it. Read More

Last week while attending BlogWorld I noticed a recurring discussion pertaining to increasing blog readership.  These discussions were part of the session Read More

This is a very important question for business owners wanting to attract clients to their products and services, or put together a marketing budget. This question can probably be aligned with a similar question – How long is a piece of string? When it comes to determining the cost of marketing or Read More

If you're starting a home based small business what kinds of tax deductions can you claim both when setting up your business and after wards for things like travel etc? This discussion at the Business Owners' Idea Cafe yielded some advice from consultant Lillyvette Montalvo. Read some of her sugges Read More

If you want to maximize the value you generate from having acquired your new dream client, then maximize the value you create for them. Read More

Everyone seems to agree wit the old statement: "Nothing happens until a sale is made". So why do "experts", seem to overlook sales and it's role in small business success? Read More

What a pointless exercise: going to a network event to sell your brand, business or latest product, when everyone is there to do exactly the same thing. There is nothing more frustrating than coming home with 28 busines cards... Read More

Have you ever thought of how your dog would perform running your business?…strange question I know, and up until today it had never crossed my mind either.

Don’t worry, I haven’t suddenly flipped out…here’s the back story. Read More

Want to drive more traffic to your blog/website, reinforce your brand and keep people from following a link from your site and not coming back? Here are 4 basic steps to get you started. Other than your time, you can follow all of these tips for free. Read More

Promoting Your Small Business on LinkedIn: This episode of the Small Biz Blastoff podcast offers five tips for promoting a small business on LinkedIn. Read More