BizSugar.com › User › HeatherStone › Voted

Crafting White Paper 2.0 is about changing the downward spiral that is now occurring with the white paper medium. My book advocates a new generation of visually stimulating white papers that connects with today's social media aware reader. CWP2 advocates the use a variety of text, graphic, and design elements so that key solution messages can be d Read More

Interested in executive coaching? better read this... Read More

Your neighbor may be working from home, and making great money... Read More

These $1 cheeseburgers may end up costing Burger King corporate A lot of money... Read More

Social networking can be key to your small business, especially if that small business happens to be largely online. In this video from the Vimeo network, Justin Small of Searching Solutions talks about how establishing relationships with others online can help you tap into their sphere of influence bringing increased visitors to your Website and Read More

By PAUL BOUTIN Published: May 6, 2009 To the Internet hipsters who discovered Twitter in 2006, Oprah's inaugural tweet — FEELING REALLY 21st CENTURY, she typed — was the end of the era, the shark jump. But that's like saying the Beatles were over after they appeared on “The Ed Sullivan Show.” Read More

When creating your small business plan think big but start small. With an unusual presentation style, startup business coach Joseph Flahiff urges entrepreneurs to start small with a much bigger idea in mind. Check out Joseph's interesting presentation in this video on Vimeo which explains why entrepreneurs with really big dreams must start small Read More

I believe the toughest race for business leaders is to understand how to best lead through transitions. To lead through transitions effectively, one needs to... Read More

If we have a look at the biggest networks, like Twitter, Facebook and LinkedIn, either they're running out of ideas or very cleverly not wrecking their heads with “the next big thing/feature”— Read More

Many of our loyal small business UnderstandingMarketing.com visitors have been asking about the best time to pitch a PR story with a holiday theme: Read More