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By Matthew Goldfarb

It may sound blunt, but it’s the truth: When it comes to brand communication, no one cares about you. They care about your brand, your values, and what your company stands for. That’s why it’s so important to use strategic communication best practices geared at growing your b Read More

By Megan Totka

Every few days it seems, a new buzzword is born into the world of content marketing. Like most good buzzwords, the term “trendjacking” comes with just enough variety of meaning to spark some old-fashioned controversy. Read More

Why small businesses might see better results by investing in strategies on networks where consumers will be the most receptive of their products and services. Read More

Ira's expertise is in the commercial printing area with an ability to help guide his customers towards receiving the best possible quality at the best possible price. He possesses a solid understanding of marketing concepts which can be available to his customers to best optimize their products. I Read More

Not everyone’s a marketing guru! In fact, aside from business owners peddling marketing prowess, the expertise of most entrepreneurs lie elsewhere. To avoid harming your brand with confusing or misdirected promotional efforts, heed these 4 common branding blunders. Read More

Like whatever else might be available in life, in the event that you’re considering beginning a business, you might as well look to the individuals who have gone before you. While you may as well sit down to gain experience from the triumphs of others, you may as well likewise invest time looking i Read More

One of the most important characteristic of a successful blogger is that they know who they are, what they want, what they believe in, and what they stand for in blog-o-sphere. Most newbie bloggers are confused about their goals, values, ideas, and what they can stand for in the blogging community, Read More

Many business owners and professionals have an intense fear of selling. Yet, says Ian Brodie, selling doesn't mean you have to be pushy, obnoxious, or manipulative. Read More

Do you have a twitter account for your blog, brand or business? Want to increase number of your followers? Then this guide would be worth reading for you. Read More

Yahoo! announced that on July 15, it will be “freeing up” inactive email addresses, making them available to claim by someone new. Read More