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Learn how to develop a marketing plan in this free easy to follow tutorial. Developed with entrepreneurs and small businesses in mind, this free tutorial teaches you the marketing concepts you need to know. Read More

While some in the search marketing industry debate the linkability of even the most unsexy Web sites—and by “unsexy”, they often mean “small business”. There’s an important element missing from the discussion: return on investment. Read More

Employee benefits are an important factor to any business in hiring and retaining a good work force. The success of small businesses solely depends upon the work force and dedication of the employee to the businesses. Read More

The Friday FREE White Paper List is a summary of the free white papers that have been posted during the past week on Twitter. Each white paper is completely FREE and does not require either email registration or any other personal information. This is a great way to review white paper examples and learn new techniques.

See this week's great white paper example from Ernst & Young! Read More

Yesterday I was contacted and hired by someone who had read a business article of mine. To my surprise it was an article I had written five months ago. That's when I realized that business articles are like money in the bank: they generate some interest now, but the real interest "accumulates" in the long-term when search engines get hold of them! My 10 steps to achieve profitability with a busin Read More

How people perceive you can affect whatever you are trying to put across. In fact, as much as 80% of the attention of your audience is drawn to how you present yourself and only 20% towards your message. Self-image is therefore the key element in helping you become more effective and persuasive in business as well as life in general. Read More

White space is any space on your web site or printed page that doesn’t have graphics or text. When people first try to create their own marketing materials, their first impulse is to not “waste” space, and they fill pages with information. Read More

Great article on how to stay focused in the midst of technology overload and combine 'something old and something new.' Read More

A lot of people ask me questions about how I became an entrepreneur. They wonder how I’m able to come up with so many ideas, where my ideas even begin, and how I know the idea will work. Hopefully I can provide some insight in these areas. Read More

2010's Miss America, Caressa Cameron, is teaming up with IHOP this year for their National Pancake Day, which has helped raise millions of dollars for the Children's Miracle Network since 2006. "I am delighted that as Miss America 2010, I... Read More