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Why is it worth your time and effort to look at other people’s submissions? Well, for the same reason that you take the time to speak with people at networking meetings - because the value to you of participating depends on the relationships you build with other members Read More

There. I said it. It does appear though, that I am correct….here, let’s look at this.

Everyone else in the world (least all the clicks I did on google’s myriad of sites) got the FIFA icon up top….as the World Cup launched their series of games today in SA…. Read More

Okay, just found this new video over at youtube…and if you do any yellow pages advertising then you need to click that link and go for a look/see, eh! You really do, honest…to see this attempt to salvage ad dollars, eh Read More

Here are ten reasons why you should write a book with your name as the author, with your face on the cover, with your expertise buttered across the pages in an easy-to read manner designed to impress the reader that you are the undisputed expert who can solve their problems and fill their needs Read More

ay, the whole directory value question may need some ’splaining…but here’s our take on the “value” of a link from a canuck directory site to your own site…least in our experience, eh!

Based on our own true belief that the “formula” that drives an SEO Campaign to the top of the rankings….is based on the fact that you need links, or rather “back links” from other sites to combine with your own superb content, to rank nice and high on a search engine. Simple and easy to understand and neither simple nor easy to accomplish. Hence the variety of serps that the world sees for their websites. Read More

AT&T is getting its share of bad press in the social networks for its response to an unsatisfied customer: "Thanks for the feedback, and if you bother our CEO again, we’re going to send you a cease and desist letter. Read More

Social media is effectively leveling the playing field between large corporations and small business. However, with millions of people on the same field, sometimes things can go wrong. For example, some overly zealous opportunists use social media to advertise their products or services as if it was Craig’s List. Other, well meaning (but misguided) “social media watch dogs” and “social media vigilantes” lurk online waiting to catch and report “spammers”. So, how can you get it right Read More

The simple answer, according to the latest Chitika Research study is — a ton! A FULL TWICE what the #2 ranking offers! In order to track same, the folks over at Chitika tracked their own traffic and it’s referrers and learned that almost 35% of that traffic came from the #1 ranking spot — almost as much as the numbers 2 through 5 slots combined, and more than the numbers 5 through 20 (the end of page 2) put together!

So….a #1 ranking brings new traffic, that’s not news, but the size of the lead of the #1 spot over all the rest is somewhat surprising, eh! Read More

The Pew Research Project has put the value of small business reputation management into numbers: 44% of online adults say they have searched online for information about someone whose services or advice they seek in a professional capacity, like a doctor, lawyer or plumber. Read More

First, I’m not a bit surprised at this reaction to what we think is a dwindling yellow pages advertisers market…that the YPG folks have found that offering up custom produced video for their advertisers might reduce the advertisers who are leaving their business solutions.

I’ve already blogged here quite a few times on the YPG and their marketing of the yellow pages and their online directories to Canadian SMBs here and here and here too. If you need some background then on this kind of corporate BIG firm thinking from a marketing viewpoint, then I’d suggest maybe that you click those links to read up on same.

To make my point here, I’d offer up the following evidence…. Read More