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I’m a big fan of mentoring in business, and have been at different times on both the contributing and receiving end of the process. These days, I seem to often hear from entrepreneurs who are struggling to find a mentor, or complaining about their lack of effectiveness. Like any other relationship, Read More

Have you ever had clients who weren't yet sold on Facebook? Most people know Facebook could potentially help them grow their businesses, but getting a page set up and managed properly can still be a daunting task for many folks. Read More

Your business can live or die based on customer reviews. It’s a reality you as a business owner needs to embrace.

Whether you like it or not, the internet has given your customers a soapbox to voice their pleasure or discontent when it comes to how they feel your business treated them. Read More

Okay, so your site is pretty. You’ve gotten your branding and images all perked up and the aesthetics look pleasing to your focus groups and testing has shown that yes, your value proposition is succinct and believeable. But no clicks. Huh?

It’s a stage I think that many many SMBs go thru and t Read More

Niche Marketing: Tips for the Major Social Networks This article on niche social media marketing will cover a few tips for each of the following popular social networks: Facebook, Twitter, Google+,... Read More

It is interesting to observe how proverbs that we are all familiar with relate to SEO practices just as they do to life in general. Goes to vindicate the collective wisdom of humanity, doesn’t it? Here are a few we could think of; the degree to which they are appropriate in the SEO context is, quit Read More

Over 25 years ago, Michael E. Gerber wrote a best-selling business book called The E-Myth: Why Most Businesses Don’t Work and What to Do About It. The E-Myth (“Entrepreneurial Myth”) is the mistaken belief that most businesses are started by people with tangible business skills, when in fact most a Read More

Not often that I get surprised here in my community, but I bumped into this great Pitch competition totally by accident.

I dont know if that’s because it’s gender specific, i.e. women competitors only, or if I’ve just been too deep into my own Canadian SEO practice, but here’s the skinny on thi Read More

When it comes to blogging, lowering your bounce rate can often times prove the recipe to success! Here are six effective ways to achieve just that! Read More

Viral marketing has a lot of definitions and is quite a vast term. However, what this article will focus on is the relationship it has to Internet marketing. In Read More