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While content volume is important, especially in the B2B marketing world, churning out low quality content that no one will link to, like, comment on, or (in all actuality) even read is just a waste of time. Sure, this kind of content is cheap and easy to come by. But at what cost to your business? Read More

Blog marketing strategy - I will cover some "advanced" strategies you absolutely need to include into your blog marketing efforts; otherwise your other simple tactics will go waste. Read More

Ok so this is kind of a re-run of the guest post I did over at my friend Julie's blog where I spoke about NewsJacking, and I thought it would be a great idea to let you guys know just what it is in a nutshell. Read More

If you are a small business owner working on a tight budget and want to promote your offerings differently then pop up retail is the route to take. For reasons why you need to try pop ups click here to check out a detailed post on the topic. Having said that success with pop ups can be achieved onl Read More

There are a number of ways to gain new business with inexpensive giveaways. This article explains some of the ways that you can use promotional items to help gain more customers. Read More

There are many employees out there to whom the promise of self-employment aka freelancing aka independent consulting (all of whom are ultimately small business owners) seems extremely appealing (particularly with a comfortable pair of pajamas). You might crave the feeling of accomplishment that i Read More

In 2012 the venture capital industry invested $26Bn in the US market, in 3698 firms at an average investment of $7m (NVCA). These were directed at start up companies. Approximately 40% of these firms will fail so it’s not an investment arena for the faint-hearted. Given only around 6000 companies s Read More

For the past year, I've had the pleasure of representing a small-to-medium sized business in a corporate, intellectual property, and contracts capacity. I've loved the work I do and learned a lot. While I'm not particular business-savvy in a non-legal sense, one of the things I've learned is that a Read More

According to AchieveIt, the more your employees know about your core strategy, the more they will be able to make effective job-related decisions that can positively impact your strategy. Read the post over at the Franchise Biz Directory blog. Read More

How to know, if you got hit by panda or by a penguin update? In this blog post I show you how to know, if you are hit, by which update and what the hell you should to to get back that sweet sweet Google traffic. Read More