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I'll be willing to bet that when you hear internet marketing related terms like SEO, SEM, PPC, etc, you don't think of conversion optimization. And vice versa, when you hear talk of e-commerce conversion improvements, you may not think of internet marketing. If you do, then bravo!...you're ahead of the pack. If not, that's ok, but you may want Read More

Gatorade, Absolut, Levi's, Stride Chewing Gum; no need for apparent product placement, just some subtle advertising and they're off virally spreading in YouTube's powerful universe. Read More

A recent study from LeadershipIQ asserts that workers today are wasting 44 percent more time than they did a year ago. It seems that worry and financial research are now the top non-work activities conducted at the office. Read More

Higher prices, smaller staffs and longer hours are just a few of the changes the economic slump has prompted at small companies. Read More

Robert B. Cialdini, in his classic book Influence: Science and Practice, reveals six universal principles that everyone needs to understand to achieve business and personal success. Mastering them, he says, can help people implement effective strategic communication management strategies, developing powerful working relationships, and build long—t Read More

Millions of businesses and other public facilities would be affected by proposed regulatory changes under the Americans With Disabilities Act, the milestone 1990 civil rights law that prohibits discrimination on the basis of disability. The proposed regulations address a wide range of facilities, including access to courthouses, drinking fount Read More

CarbonCopyPro is definitely helping entrepreneurs reach financial goals with the marketing system they have in place. This system is working beyond belief. The future of the online business community and the new entrepreneur and the seasoned entrepreneur is looking exceptionally well. Read More

If you regularly sell items on online auction sites, you may find yourself on the Internal Revenue Service's radar. Recent legislation aims to help the IRS collect more taxes from online enterprises, many of which either don't know about their tax obligations or are ignoring them, according to the agency. The provision, part of the housing re Read More

As of June 2008, if your business processes credit card payments, you are required to comply with new security standards to prevent fraud, hacking, and various other security vulnerabilities and threats, or risk losing this ability and being audited or fined. Any company or government agency that processes, stores, or transmits payment card da Read More

Cybercriminals aren't so much worried about the size of their targets as they are the security they are forced to navigate. To that end they are increasingly targeting SMBs due to a lack of security measures implemented by that sector. Read More