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There is a mass of information online and endless seminars about the power of social media for business but what is the truth? Is it really worth the effort? Read More

So, you want to start a blog?

Alright, I will teach you how to do that.

Firstly, you should know that there are different types of blogs that you can start, but you want to choose the right type.

What’s the right type?

Hold on mate, let’s take a second to cover the wrong type of blogs. Read More

The best part of being an entrepreneur is having the independence to make your own decisions, the flexibility for a better work/life balance, and personal satisfaction from driving change. But nobody said it would be easy. The road to business success is filled with challenges and frustrations that Read More

Like many other entrepreneurs, Vanessa Gabriel, founder of aSociete, was just another college student trying to launch her startup with absolutely no business experience. Thankfully for belief from friends and family, she received funding and launched a company in the fashion industry that successf Read More

Win a copy of Themefuse Wordpress Theme by commenting and tweeting this post. We have three themes up for grabs. Read More

When you decide to go the route of creating your own start-up there are three ultimate outcomes possible, failure, modest success or spectacular success. Of course having spectacular success is rare, but how rare exactly? In the venture capital industry investors usually meet with about 1,000 new c Read More

Marketers are now relying on influencers to construct their content campaigns which can be both good and bad. Webpresence shows why with two case studies. Read More

Just for your information: if you are a writer - and it does not matter what your write actually - you should do everything to develop and establish your writing habits. They help your creativity and productivity dramatically, and they let you do your work with pleasure, motivation and inspiration. Read More

The benefits of a contractual senior financial officer may just be the healing balm that rights your business growth. Consider some of these benefits. Read More

In a world where consumers have more information and choice, the imperative for every organization is to make customer-centered decisions.

Customer journey maps are one vital tool that can help business leaders adopt this customer perspective. Read More