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Your business can’t be all things to all people, and excel at anything. Every entrepreneur and every business needs a strategy to keep them focused. In fact, in this new world of pervasive interactivity, it’s time to rethink even how to develop a strategy. Strategy used to come from the inside look Read More

If you want to make the sale, you need to convince the client to make your product or service the choice – make it more valuable to them than whatever else they would spend the money on. Here are twelve strategies to overcome client cost objections. Read More

My name is Ruth Soukup, and I write a blog called LivingWellSpendingLess.com, which follows my adventure of finding the Good Life on a budget. I started blogging in 2010 because my husband and I were fighting a lot about money, and I needed to find a way to hold myself accountable. Almost immediate Read More

My name is Ruth Soukup, and I write a blog called LivingWellSpendingLess.com, which follows my adventure of finding the Good Life on a budget. I started blogging in 2010 because my husband and I were fighting a lot about money, and I needed to find a way to hold myself accountable. Almost immediate Read More

Google will roll out a new update on April 21st, 2015. It is all about finding more mobile-friendly search results. So if your blog isn’t mobile friendly your blog will be penalized by this update. Read More

What is one thing I should do this year to make dealing with my taxes less of a hassle? Advice from the Startup Collective.
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Savvy entrepreneurs use a variety of lead-generating ideas to keep new prospects coming in. One of those tools should be Twitter’s Lead Generation Cards. http://bit.ly/1b0tAiv Read More

Getting inspiration can come from a number of things. You can never knock a good book that just has the information you need to succeed. Before going on with our businesses it’s important to have some plan of action. Whether you have time to actually sit down in read a physical copy or time in your Read More

Call to actions, these are very important for marketing. Do you use them for your videos? How do you do that with YouTube videos and Facebook Native Videos?

This post discusses the difference options you can us on YouTube and Facebook and shows how you can set this up using Facebook native video Read More

There are so many on-demand services available today. The availability of on-demand services affect the world of eCommerce, too. Here is how. Read More