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Accounting is often one of the toughest jobs for small business owners. Read More

What are the most common mistakes that small businesses make with their SEO? Here are some of the hidden problems that are often ignored. Read More

We suggest a compelling alternative — the done list. Instead of itemizing things that haven’t happened yet and living in the wishful subjunctive, flip your focus to the immediacy of the present and the concreteness of the past. Is it more useful to know how much you had planned on running or how fa Read More

It's no secret that content marketing done well can yield huge spikes in traffic, thousands of social share, and a legion of new followers.

But beyond one-off campaign results, “how can the sum of content marketing efforts impact your bottom line over time?” Read More

Whenever you read a list on who the top leadership thought leaders are, you’ll always find on the list John C. Maxwell. John is a leadership expert, speaker, pastor and author of some of the best and most popular leadership books today.

His books The 21 Irrefutable Laws of Leadership, The 21 Irr Read More

or mobile websites, where screen space is at a premium, the design needs to pack a punch, but also have the pertinent information that searchers need.

So what really irks mobile users when they look up a business on their phones? Again, the research indicates that lack of information and poor re Read More

Start telling customers your flaws and it might land you more business. Sounds insane? Probably. Does it work? Absolutely. Read More

It’s all well and good having a wonderfully stylish website that makes your company look great and your team masters of the known universe, but if your visitors are not converting into paying customers, your site isn’t doing its job. After all, that’s what it’s there for, right? And form should alw Read More

When you first start up a small business, you can budget all you want, but it’s probably going to cost more than you thought. In some cases, a lot more. If you thought you were going to hire a marketer or buy an all-in-one marketing suite but now can't, these free marketing tools will get you start Read More

Video is the future of content marketing and this is probably why YouTube advertising is one of the best social advertising platforms for business marketing. Various studies have shown more than half of the major brands are already making use of the medium – a figure that’s predicted to rise as mor Read More