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This was a question that was sent to me by one of our readers so I thought it might be a good idea to attack this topic head on.

I hope you'll give this week's episode of The Sales Playbook Podcast a listen and then circle back and share your thoughts! Read More

Small business owners know the value of fostering a relationship with clients. However conversational roadblocks and objections can challenge those very important relationships. You know your product and the value it will bring to your client but... Read More

There is something extremely critical about receiving feedback that all business owners and entrepreneurs must understand.  As small business owners, we look at the tools that are available to help us gauge whether we’re on the right track or not.   And because there’s so much information that’s bo Read More

Human knowledge is finite

i.e. you don’t know everything about anything; and you know practically nothing about almost everything.(Read that again, and you’ll see that it does make sense!)

It is important to distinguish things that look similar but are not the same.

For example, it is imp Read More

I interviewed Alex Schregardus of Xyndi Ltd about his new app visitorM - his start-up experience and idea behind setting up the app and which market sectors it is ideal for Read More

SEO is not something that you sprinkle on top of a finished website to make it search engine friendly. Unfortunately, many people (including designers) think that SEO is something of an afterthought, the icing you put on top of a birthday cake before you light the candles. Wrong. Read More

A great speech is like a best selling book, powerful plot, strong characters, lots of action. Here is a simple evaluation tool to take your presentation to the next level. Read More

 You know the expression: “You can lead a horse to water, but you can’t make him drink”?  For the record, that applies to clients too, as strange as it may sound. Take a moment and think about all the times you’ve sat down with clients and reviewed your findings with them.  Maybe you presented all… Read More

One Year On From The Launch Of Google+ - Just Who Is Using It? Beyond The Digital Industry Has Anyone Really Started Using Google+? Read More

Anita Campbell, CEO of Small Business Trends, has been an entrepreneur at heart her entire life. A lawyer by training, she has a wide range of interests, as reflected in her varied background in banking, information technology, human resources, marketing and eCommerce... Read More