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A lot of people in the direct marketing industry take these strategies for granted, but not everyone knows the 4 important keys to unlocking greater profitability in your business, so I made this handy reference! Read More

Do you have trouble getting people to sign up for your email lists? Are you making newsletter after newsletter for a handful of subscribers, who may not read it at all? Are your feed stats abysmal? In this post, I have shared a one-step modification to your email collection process that will take a Read More

People with money to invest have choices. How do you as an entrepreneur with a new idea get to be one of those choices? Initially, you may be able to rely on friends and family to put you on the top of their list, but eventually you will probably need real professional investors (Angels and VCs). Y Read More

design is the new marketing... setting up a nice looking blog with all the right components at the right places is the one thing that will really make you money... Read More

Steve Blank, serial entrepreneur and Stanford consulting professor, has a suggestion on how to swiftly develop a sustainable business model. Read More

Have you found your Facebook Page posts are not getting seen by many fans anymore? Check out this piece and see why you may want to do some text posts for your Facebook pages to get more reach! Read More

If you think measuring the ROI of your marketing efforts on Facebook is next to impossible, here are three accurate methods to calculate it effortlessly. Read More

In this franchise blog post, I review the Curves For Women franchise business opportunity. Curves has had some issues of late-that's for sure. But, is this opportunity still a good one? Find out. Read More

I’ve now been at Econsultancy for more than 18 months and in that time I’ve written more than 1,000 blog posts. Read More

Better team productivity in the workplace means a more efficient and successful workplace. Here are a few key things to think about. Read More