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Thinking about implementing a price increase for your ecommerce business? Use these 5 steps to do so in a way that doesn't piss off existing customers and helps you step up your profit margin. Read More

Owning a used car dealership can be very lucrative provided you have done your homework. These tips can help you get started on the right path. Read More

You’ve written your newsletter, placed your graphics, gathered your email list, and are all ready to hit ‘send’—but have you checked your pre-header text? Read More

A VoC program is the key to customer success for any company that wishes to achieve delight and create advocates out of their customers.

Do you want your very own champion customer sharing their positive opinions to everyone (hmm, maybe a blog community…) on your behalf?

Listening to what the Read More

In September 2017, the airline was forced to cancel 20,000 flights due to rostering problems, leaving Europe’s largest airline by passenger numbers unable to staff pilots to planes. The result was a sh#* storm of epic proportions that the pilots used to put the squeeze on management. Read More

ProBlogger created International Start a Blog Day on February 7th to celebrate the achievements and the diversity of new bloggers around the world launching their blogs at the beginning of the year. Read More

There are over 9 million company pages on LinkedIn so how do you make yours stand out from the crowd?

Many LinkedIn users have a personal profile and connect with other individuals. Engagement with company and brand pages though is seemingly harder to get.

Part of it may be down to the way Li Read More

Without a connection - a bond, your list subscribers are just email addresses in your email autoresponder software.

Only when you build that connection you can do your marketing the humane way - which is personally my favourite way.

So how do you build that rapport? I share 4+1 tips in this v Read More

Many people know a sales representative’s pay depends on their skills, experience, and industry norms. Read More

What are you doing to differentiate from competitors this year?

Ecommerce is a fiercely competitive space to operate in. Thanks to the number of new tools and information that are made available each year, it’s never been easier to launch an ecommerce business. As more and more business owners c Read More