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When asked about trusting governments in 2017, the majority of people surveyed in 28 major countries didn’t answer positively. Civilizations have been built on trust, but the survey (named the 2017 Edelman Trust Barometer) paints a bleak picture. And according to the Pew Research Center, only 2 in Read More

Twitter has created the biggest buzz across the world by doubling the character count limit for every tweet from the existing 140 to 280! This is being perceived as a major advantage by digital marketing wizards as an apt platform for enhanced visibility and expression.

This is a great move by T Read More

"Above the fold" may have originated as a newspaper reference, but in the digital age, it is still relevant. Learn how to keep your users scrolling through your pages by utilizing creative and interesting content above the fold--2018 is the year of the fold! Read More

Salesforce is the most popular CRM in the world, and the most fully-featured. It has been developed constantly for almost two decades, and the company has tried its hardest to build every single feature that sales teams need to be more efficient. Read More

Despite being not quite as big as Facebook, LinkedIn is often a better choice for businesses.

It provides you with an opportunity to connect with professionals and engage with them on a personal level. Read More

If you’re in the market for a new web host, here are some of the best web hosting companies for small businesses to consider. Read More

Amazon makes a lot of money.

In 2016, Amazon accounted for 43% of all online retail sales in the U.S. and raked in $136 billion in sales.

But how? Do they make their money on books, or on merchant sales, or on TV shows? Where does the money come from, and what does the breakdown look like? Read More

Customer Success Elements that shape the customer experience in the era of Digital Transformation.

A company’s reputation is no longer constrained to paid advertisements and word-of-mouth traffic. With limitless outlets that enable the public to voice their opinions on websites, blogs, social me Read More

The changes to the salary threshold for overtime exemption make it worth offering non-exempt employees a raise in their salary to cut overtime costs. However, only if you can prove the majority of their duties are “white-collar” because then the exemption threshold it’s just 47K a year. Read More

The changes to the salary threshold for overtime exemption make it worth offering non-exempt employees a raise in their salary to cut overtime costs. However, only if you can prove the majority of their duties are “white-collar” because then the exemption threshold it’s just 47K a year. Read More