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Periscope, Meerkat, and Katch.me are amazing tools to use in your brand’s content marketing. How do these new platforms, tools and the use of live streaming play into your content marketing efforts? Read More

Amir Elaguizy, CEO and co-founder of subscription commerce platform Cratejoy, shares his thoughts on why subscription business models are taking off, how they differ from more traditional transaction-focused business models, and how they are inherently more suited to capitalize on social networks l Read More

Both SEO and social media optimization are organic inbound strategies that aim to build an appealing identity online to naturally attract visitors. These two strategies are tightly interwoven, and improving your efforts on your SEO can improve your social media reach (and vice versa). Read More

Most entrepreneurs assume that a lack of an online reputation is a good thing. In reality, it’s negative, because people who can’t find you or any mention of your startup anywhere on the Internet assume you are not savvy or have something to hide. At the very least, with no positives for balance, i Read More

I had to make a couple of calls this morning to a couple of different service providers: Comcast (yikes, right?) and ADT. We get our internet service via Comcast Business and our security system is from ADT. Here’s what happened... Read More

Article on some of the best underused social media platforms. All you need to know, outside of the BIG4. Generate more traffic for your website with them! Read More

What do you predict will be the next "Big Thing" in Marketing over the next year? At the time of writing, 16 out of the top 40 marketing influencers provided their insight into my question. Well, there were actually 15, but I had to include the reply from this top marketer, too. Read More

There are more changes coming to Facebook (surprise) and several are worthy of note, depending on your industry. However, today, I want to share three Facebook features that any admin can and should be using! Read More

Having effective business marketing strategies is very tough in a rapidly changing world. Learn how to not just survive but thrive in today's world. Read More

The use of Yellow Pages has declined over 50 percent in the last five years. People now conduct quick searches on one of the many popular online directories. Since Internet search is the primary tool to finding businesses today, it’s vital to make sure your business is listed on all applicable onli Read More