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Sales and marketing – two branches of business operations that were once shockingly, inexcusably poles apart. Fortunately, as the world of business has moved into the digital space, that has changed. Now, as you know, sales and marketing are more closely aligned than ever. Read More

I’ve got a student of mine whom I adore. She’s a talented, highly intelligent and capable business owner whom now no one knows about.
And it’s mostly her choice.
I was at dinner the other night with my mother and brother. My brother was commenting on how well my business was doing and how impress Read More

People prefer to see than read. Images and videos are the foundation for the New Internet Language and marketers need to accept this fact by giving their viewers what they want. Remember, peoples’ attention spans are very short and it is imperative that you capture their attention with engaging a Read More

People prefer to see than read. Images and videos are the foundation for the New Internet Language and marketers need to accept this fact by giving their viewers what they want. Remember, peoples’ attention spans are very short and it is imperative that you capture their attention with engaging a Read More

Small social media budget? No worries! Learn to achieve social media success with these help social media tips for small businesses and startups. Read More

The Ice Bucket Challenge is proof that one person can change the world. Especially with a tools like social media and a little help from friends who believe in your cause. Many people were unaware of ALS, what it is, and how it impacts those who have it until the ice bucket challenge videos and pos Read More

Retailers need to work with their suppliers to source safe products to offer their customers including point of sale receipts. Read More

Here are three of many cheap and easy ways of marketing on offer to smaller groups, and are highly likely to deliver the best results. Read More

Home to world’s second largest mobile market by connections, in Africa, it’s clear that mobile is more than just a device. Mobile based payments has proliferated across devices and beyond, including mobile web and apps.
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Social media marketing is an investment in time and energy. Though there are rarely any shortcuts to better social media marketing, quick wins like these can help push things forward and build on the strategies you already have in place. Read More