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Viber users on Android or iPhone devices will be able to make free video calls to any other Viber users who have the app installed on their device, reports the support section of the Viber website. Read More

Today is the first official day of Fall, so it behooves business owners to officially get into the process of planning in order to make it as profitable and simple to manage as possible. Read More

Whether you’re a new company or a business that is on the verge of reinvention, it can be a difficult process to become recognized as a brand. Fortunately, there are a few keys to success when it comes to effectively building your company’s value to create a brand that consumers want to be affiliat Read More

Did you know that on average, 8 out of every 10 people will read your blog’s title (headline copy) but only 2 will read the rest? Hence, an outstanding blog post title can increase tweets, Facebook Likes, and visitor traffic by 50% or more. Read More

Facebook changes Newsfeed again, mobile video can no longer be ignored, the men of Pinterest and more news you can use. Read More

One consistent issue pops up for small business owners and executives...“my role is changing and I can’t do what I usually do.” It becomes apparent that the only way the business will grow successfully is if the owner/ executive is willing to redefine his/her role, delegate some of the work and com Read More

The loanable funds model is an economic theory that states business borrowing and lending is determined by the interest rates businesses pay for those loans, and the availability of capital through the banking system and other traditional sources of capital. Read More

Customer relationship management (CRM) is in a constant state of flux. As of late, CRM has taken on a decidedly social slant as the line between social media marketing and social CRM continues to blur. The last that are on our radar are three social CRMs that do social media exceptionally well. Read More

Have you been standing in line for the iPhone 6 or 6+? Or will you wait and buy it via your regular business channels?

Listen to TrendPal's latest podcast on stealth fashion inspired by the book, 1984, Kickstarter, professional queuer, and the giant mutant spider dog... Read More

Whenever customers interact with your brand, they become slightly more or less engaged. Stay consistent across every touch-point of the consumer experience to increase your engagement. Discover why customer engagement is more important than ever before, and lean what to do now to create an engaged Read More