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Nancy Harhut is an expert with blending creativity with science to prompt higher responses.

Nancy was named the NEDMA Direct Marketer of the Year, Ad Club Top 100 Creative Influencer, & OMI Top 40 Digital Marketing Strategist.

See her insight into psychology and how it influences email marke Read More

There’s an old philosophy when it comes to phone objections and when to politely exit the call;

"Keep going until you have 3 objections or an appointment. Whichever comes first."

I’ve always found that to be a bit much and I can also tell you that; Read More

Google Home Service Ads are offered to local services combining sponsored local listings with a Google service guarantee. Read More

Why Abraham Lincoln's Gettysburg Address still fascinates us, and what we can learn from it in crafting our own content marketing brilliance Read More

Location-based marketing help brands & retailers advance their marketing and promotional ambition. It helps them increase
store-traffic & score conversions. Read More

When it comes to vacation home rentals, it seems like no one can really beat Airbnb. But that’s not the case in China.
A Chinese startup called Tujia is growing quickly in that market, currently worth more than $1 billion. And it’s succeeding thanks to some unique features that are specific to the Read More

The market for luxury vehicles isn’t an easy one for new businesses to break into. But Lucid Motors is attempting to do just that thanks to a few key trends.
Those trends include the proliferation of the electric car, cars that are highly connected, the increased use of ride-sharing and the advent Read More

Email may be important, but if you don’t communicate the right way, you could actually harm your business. There are some business email etiquette rules and guidelines you can follow to make sure your email communication is solid. Here are 50 tips. Read More

If you’ve been a frequent reader of this blog, then by now you’d probably know how much I love SEMrush.

Despite comparing SEMrush with close competitors such as Moz and Ahrefs, I’ve not yet done a review of SEMrush. So I thought now is about the right time to do a review of what is per Read More

It’s hard to lower the cost of doing business, if you ignore your utility bills. Lowering that bill is easier than you think and is the focus of the 10 tips in this video. Read More