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I remember before buying my new smartphone I spent a lot of time on the internet researching different phones, reading about their characteristics, but the place where I spent the most time was YouTube.

Yes, reading about the product, will give you all the facts, but seeing the product in a vide Read More

The game of poker is a brilliant microcosm of the profession of sales. It encompasses all the necessary elements: preparation and hard work, disciplined behavior, methodical process, storytelling, negotiation, and winning (or losing). I am excited to share with you 15 lessons I learned at the poker Read More

Digital disruption may be the only possibility for future business success as the barriers to market entry are being blown wide open. Competitors both large and small are rushing in grab a share of the market, so every business has to have a strategy in the digital marketing landscape.Bye now, most Read More

Disappointed with your opening rate? Here are 5 reasons why your readers are not opening your e-mails Read More

Every new business quickly realizes that revenue coming in every period on a committed basis is the Holy Grail to survival and growth. According to many experts, getting new customers is five to ten times harder than getting additional revenue from existing customers. Thus the subscription model (l Read More

Business blogging requires a strategy - let’s break it down as to how you can create yours. Includes free worksheet to build your blogging strategy. Read More

It is all about website conversion these days! Your conversion rate is more important than your traffic number. Find out how to boost your website's conversions. Read More

The business intelligence for omni-channel platforms should encompass the facility to conduct new marketing experiments and measure their attribution rate. It is important to remember that with predictive intelligence, communication becomes real-time. Read More

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Social proof is a buzzword that has been floating around for some time now, and the term is gathering ever-increasing momentum in online marketing circles. The idea that someone else´s experience will somehow help us predict Read More

It is a difficult period to live in and it becomes even more demanding, by day! You need time, energy, knowledge, skills and every possible assets you might own, just to cope effectively with every day problems, either at personal or at professional level. And some times, all these assets, are not Read More