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Though you may not be located in a place in the world prone to disaster, it's always important to do small business emergency planning. This planning is likely to be generally the furthest thing from your mind when running your business. However, certainly there are at least two good reasons to prepare for the unexpected when operating your busin Read More

Andy Brudtkuhl from 48Web Consulting shared these three tips, tips he uses helping small businesses wade into the social media pool. Read More

In life, two constants exist - entrances/hello and exits/goodbye. In fact, the hello - goodbye relationship become the bookends of life, our gatherings, our careers, and our conversations. Each is unique. Each serves its role. Each has a specific purpose. But are they truly equal in their intent and impact? Read More

So, I know this post will draw the ire of some SEO folks, but that's alright, some need their ire drawn. SEO can be a complex science and there are those, Aaron Wall and Lee Odden come to mind immediately, that have much to add to the field of SEO when it comes to highly sophisticated implementations. Read More

The founder of Teach America shares her perspective on the pointlessness of planning, the power of saying no, instead deciding on priorities and metrics to measure your success. And getting out of the way. Read More

If you want to get more readers you need to create killer headlines. Here is a downloadable PDF that contains 102 fill-in-the-blanks, tried and tested headline formulas. Read More

The Marines recently banned soldiers from using and posting information to social media sites such as MySpace, Facebook and Twitter. This is for 2 reasons. 1. They fear the insecurity of these sites may facilitate malware on government computers 2. Leaking military data. In many situations, for years and years, due to secrecy and strategy issues, m Read More

Sometimes I wonder if it's just me, but I think it's fair to say that a widely-experienced byproduct of social media engagement is social media disengagement. I've encountered it in BBS's, forums, message boards, with IM clients, on MySpace, Facebook, and now, most recently, on Twitter. I was exasperated with FriendFeed before I even gave it a pro Read More

You probably know this trap, you start with good intentions to become healthier, try eating better foods and when you don't lose a lot of weight quickly you stop. Then later you start again. With small business marketing it can be quite easy to fall into this trap. You decide you need to attract more customers so you try a few marketing tactics fo Read More

There are options available today to reach your international markets that have never existed before. An international blog is a solution for some businesses to find out more about their foreign market opportunities Read More