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At first, I sat there stunned. Could a newsletter about carefully choosing someone who knows social media (like BizSugar) be followed up with a live example so poignantly demonstrating why it is crucial to do so? Read More

You have about 3 seconds to convince your website visitors that they’re in the right place. Do your visitors complete your calls-to-action? Read More

After you have built up your business, you might decide -- at some point -- that it's time to sell. If you believe that you are ready to sell your business, you should be prepared to protect yourself and be ready for what's next. Read More

The reason that flat tax plans are getting so much play these days is because they are put forth as simple, "fair" replacements for our current, complex tax code. Although we talk about a flat tax as if it’s some monolith, there are different types. Read More

Moorea Seal has some great advice for artists who want to diversity their businesses to encompass all of their passions. Check out the interview! Read More

Have you ever had a messy office or garden and decide that you can’t stand it any more? If you have, you most likely quickly decided what to do, worked up a plan of action and got stuck in to fixing it up. This type of activity can also be done with the marketing of your brand. Read More

I have been working at home for two years, and blogging for one, and during this time I have learned a ton of valuable lessons and insight as a mompreneur. I always enjoy it when others share their wisdom with me, so here are my 10 lessons that I have learned as a mompreneur. Read More

Over the course of a couple of months, Netflix has gone from a consumer darling to a heavily criticized blunder machine. Missteps by upper management and horribly researched new business decisions have taken Netflix down from their perch as an entertainment beacon.
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Facebook is primarily regarded a B2C social platform and typically not considered as effective for B2B businesses. I’ve always felt that this was not the case, and wanted to highlight companies big and small using it as an effective B2B tool. The following are my 20 Examples of Effective B2B Facebo Read More

In your business what branding strategies are needed to create brand insistence, great customer relationships & love brands? Do you have a plan? Read More