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Chris Brablc is marketing manager for SmashFly Technologies, a Boston developer of human resources software. "We like to say we’re recruiting meets marketing," he says. We recently spoke with Brablc about everything from big data in HR to diversity in IT. Read More

Jesse Aaron offers an amazing take on small business owners' thought profiles, their marketing limitations and how these limitations can be overcome with smart, intuitive marketing. Read More

There’s a lot of debate in the forums and on many blogs and various websites about how you should build backlinks to your blog, especially after Google Penguin, and at times it can all get a little confusing.

I have read countless eBooks and guides on SEO and in particular link building in my ti Read More

For most entrepreneurs, owning a small business means longer working hours than everybody else. The average small-business owner works 52 hours a week, according to a study by New York marketing firm Willard & Shullman. Meanwhile, May figures from the U.S. Bureau of Labor Statistics indicate that t Read More

Are you having trouble making ends meet? Do you need to find a way to generate some extra income? If so, which way do you go? If you’re like me, you can check the myriad of business opportunities that will allow you to earn money. However, you may soon find yourself buried in more material that you Read More

It’s true: creating a good name for your business or products is crucial to long term success. In general, business names should be short, easy to say and spell and the product or business name should “stick” in the minds of the consumer. That much we know. Read More

Michael Gerber wrote a very popular book entitled The E Myth Revisited about the myths of Entrepreneurship. He explained that there are three skills necessary for an Entrepreneur to win. Gerber said that entrepreneurs must posses and exercise all three of the following skills to succeed at business Read More

The selection of the right product or service is critical. In fact, the choice of a product or service for your business can make or break your business. Choose a product that requires significant production capital when you have none and couldn’t find any, and your business is compromised from the Read More

Today Im going to share with you a few SEO pointers that could make the difference between your article being ranking high by Google for years to come ... Read More

At one point link building was SEO. Get your site listed on lots of other sites, regardless of whether they were relevant to what you offer or not, and enjoy seeing a boost in your ranking in the search engines. Read More