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Small businesses typically tend to have more lasting and intimate relationship with their customers. But who is really an engaged customer? Is it someone -

(a) who will continue to buy from you in the near future

(b) who would recommend your business to a friend or

(c) who might feel a sen Read More

I often wonder what the world would be like if people had the ability to pursue the things that mattered most to them. If money wasn’t an option, and class structures were irrelevant.

What would people choose to do if there was nothing standing in there way? Read More

A study last year conducted my Search Metrics uncovered a clear shift in the factors of how a page is ranked in the search engine results page. Read More

What do you use to share leads and contacts seamlessly among virtual team members?

The following answers are provided by the Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, the YEC recently launc Read More

The decision to hire an SEO company isn’t made lightly. The types of businesses that hire a firm as opposed to hiring someone in house to do the work typically have a limited budget and SEO work requires a significant investment. Read More

Whether speaking to a lender, or simply strategizing with your advisor/accountant, understanding and being able to concisely articulate 3 pieces of information will keep you on top of the situation.

Different sources of funding have different costs, use cases, and information needs. Read More

Twitter has just just announced they are shifting to a two-tiered social networking service! Everyone can still use its basic service for free, the new Twtrr, only making use of consonants though. And for $5 dollars a month, you can continue to use the premium "Twitter" service as you know it which Read More

Effective marketing is essential for every business, but especially crucial for those hoping to expand. Unfortunately, small businesses face the greatest obstacles in this Read More

How can one become such a leader? A leader with strong foundational basis of being a ‘servant’ can exercise the greatest influence. ‘Servant’ is not a popular word in academic, management or corporate circles, but spiritual leadership holds the ‘servitude’ principle as the most sacred for any relat Read More

The golden rule of word-of-mouth marketing: Be nice to thine customers and, lo, they shall be nice to you in return. But there is more to it than just the simple tit-for-tat return of a verbal offering. People will be more likely to buy your products or services if you are nice to them. Read More