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Google Adwords is undoubtedly an effective tool to position a brand efficiently, solicit new and returning clients and publicize the brand without large start-up costs. Read More

http://www.ExpertsandEmpires.com - Building an A-Level company starts with YOU. So take your time. Be methodical. Listen to your instincts. Invest in your development and the process. As the owner, no one stands to benefit more than you. Read More

In this business book review, I explain why some books require reading, while some books require work. John Jantsch's new book, The Commitment Engine, requires both. Read why. Read More

A new social search feature will allow users to search their friends’ Facebook content for recommendations and information. For now, the Facebook Graph Search feature is limited to just a few of the 1 billion plus users on Facebook and will focus on people, photos, places and interests. Read More

Home improvement leads can be the backbone of many home service providers (like painters, contractors, plumbers, remodelers, garage door installers, landscapers... you get the idea). Sure, you can get referrals from your current customers, but before you get those, you need leads.

Ideally, most Read More

The rise of the internet has been a great help in various aspects of life. It helps in reaching out to distant people quite effectively and easily. Read More

Bloggin' ain't easy, it's true. But that doesn't mean it has to be a hassle. Check out our great blogging tips as well as a free, downloadable how-to guide! Read More

It is not necessary for a logo to be designed with Pantone colors or assigned PMS numbers, but consistent CMYK and RGB color formulas must be established. Read More

Now that we’ve gotten a general idea of how to use the Adwords keyword tool to find those traffic generating keywords, we can now turn our attention to finding the competition. Remember, the competition field in the AdWords display is related to finding CPC advertising competition and with the add Read More

Are you a local business owner or a lover of all things local? If so, check out our must-follow list of key shop local movement supporters on Twitter. Read More