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Steve Blank, serial entrepreneur and Stanford consulting professor, has a suggestion on how to swiftly develop a sustainable business model. Read More

If you think measuring the ROI of your marketing efforts on Facebook is next to impossible, here are three accurate methods to calculate it effortlessly. Read More

In this franchise blog post, I review the Curves For Women franchise business opportunity. Curves has had some issues of late-that's for sure. But, is this opportunity still a good one? Find out. Read More

Better team productivity in the workplace means a more efficient and successful workplace. Here are a few key things to think about. Read More

Right now, it’s 12:45 pm. I guestimate I’ve got at least another 10 minutes before my espresso-soaked crotch dries itself out. In an attempt to pass the time, I’ve been running through the events of the past 12 hours in my head, looking for the elusive silver lining. Read More

A failed web marketing project, like any relationship, usually has aspects to it that both sides could have done better. On the client side, the area that most often could be improved comes in how they brief their web marketing team on what they want from their online marketing. Read More

Publicity delivers same benefits as marketing at a lower cost. In addition, it builds a long lasting positive impression about your business in the minds of customers thereby increasing your sales and brand value. In this post we show various approaches to get publicity at low cost for your small b Read More