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The twelfth post (about keeping things simple) in a new series on David Siteman Garland's adventures in business and entrepreneurship. Read More

QR codes are not new, they have been around since 1994. The 2 dimensional (Quick Response) bar codes have had practical uses on airline boarding tickets and on product lables for stock tracking purposes. What is relatively new is the use of QR codes in marketing. Read More

Tips on organizing and managing your email inbox and the files on your computer. First off, think of your computer as one big filing cabinet organized with “green hanging” folders and then “manila folders” inside each hanging folder. Read More

An interview with Kat Gordon, founder of Maternal Instinct, about the importance of communicating your expertise to your customers. Read More

This week we turn back to the areas of copyright and contract law, and focus in on a particular type of agreement that is a fundamental must-have for any small business: the independent contractor agreement. Read More

Doesn’t it seem like every week, a new social coupon website pops up?Some deal sites are being added to existing retail sites to help eliminate inventory (such BackCountry.com’s SteepandCheap site). Others are new, stand-alone sites, many with very specific niches.

There are social deal sites th Read More

People don’t like surprise fees, don’t like being nickle and dimed, and don’t like to pay for shipping.

Simple pricing, bags fly free, give me a set of easy to understand options – that’s the world smart marketers live in today.

free shippingPricing your goods and services has actually become Read More

Women have often been compared to lionesses. Like the elegant cat, women are hunters and defenders within the “Pride” and understand that there is power in numbers. Lionesses are responsible for bringing home the bacon (or a take-out Zebra dinner) and tending the den. It’s a big job.
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We all make mistakes – we’re human, after all. The unfortunate thing is that we often tend to make the same mistake over and over again – especially when it comes to marketing our ideas. It doesn’t matter whether you’re marketing a B2B product or a B2C product, the following mistakes could put a ma Read More

Want to boost your link-building efforts? Mandy Boyle shares 5 strategies that can help you get noticed. Read More