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Few will deny that trade shows aren’t worth the money. The amount of associated costs, however, are up for heated debate. Read More

Today’s roundup starts with news of an early trend in overseas factory jobs returning to the U.S. and includes stories about declining investment in the medical sector and a conversation starter about what the jobs bill means for entrepreneurs. Read More

My great big list of social media research. How big is it? Who uses it? How do marketers get the most of it? Read More

Today an entrepreneur, who runs a business of his own, has to take every opportunity and do the best in order to achieve success. When the Internet came out most entrepreneurs realized that it was really effective to use its resources for promotion of their businesses. Read More

In adopting trademarks and logos for their products and services, small business owners need to be careful to avoid creating confusion with pre-existing brands in the marketplace. Trademarks that are "confusingly similar" to pre-existing trademarks cannot be protected, and may expose the small busi Read More

In today’s Internet driven world, having a good SEO campaign is a necessity in order to market your brand and services online. Without a strong SEO plan, your company can be left behind in a short matter of time. Read More

In same way that a project manager creates a project plan with deliverables, milestones and due dates, the content plan takes the same approach but focuses on content as the deliverable. Read More

Facebook is one of the most powerful social networking sites in the world. Billions of people access Facebook every day from different parts of the world. It helps you make new friends and renew your friendship with old friends, college buddies, and schoolmates. Read More

Facebook is primarily regarded a B2C social platform and typically not considered as effective for B2B businesses. I’ve always felt that this was not the case, and wanted to highlight companies big and small using it as an effective B2B tool. The following are my 20 Examples of Effective B2B Facebo Read More

Magento! Nowadays, this word sounds like a magic formula for many people all over the eCommerce world. This platform created a fast-growing community with thousands of e-marketers, ideas and aspirations involved in it. Read More