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In some cases, the decision to stop working with a client is fairly easy. What’s hard is ending your working relationship with someone that you actually like. Read More

Direct sales are an expensive, time-consuming and risky way to introduce new products or services to the marketplace. Yet companies seldom consider alternative strategies, like working with a distribution network, to handling their own direct sales. Read More

Twitter has been in the news recently for failing to act early to protect the word “tweet” as a trademark. After prolonged (but unsuccessful) efforts to register “tweet” with the USPTO, Twitter recently settled a lawsuit with the owner of what was the last remaining relevant pre-existing trademark Read More

You see it everywhere, from your local news stations and big department stores to churches and schools in your area – everyone wants you to join them on Facebook and Twitter. You’ve heard about the major successes businesses are having with social media and you want your piece of the pie. Read More

Social sharing buttons are the backbones to spread your content across social media. Find out how to use them without annoying your readers. Read More

Everyone dreams of the day when they can start their own business. We have prepared a list to empower you to make the right decisions. Read More

Most startups dream of attracting a celebrity endorsement, and assume that it will take their startup to the stars. There have been some “famous” recent successes in this regard, such as Charlie Sheen using Twitter to promote Internships.com, as well as some failures, including MyFavorites.com usin Read More

Failure is part of business life. But business losses can also generate tax gains. Fortunately, the tax law provides some relief. Read More

Over the course of a couple of months, Netflix has gone from a consumer darling to a heavily criticized blunder machine. Missteps by upper management and horribly researched new business decisions have taken Netflix down from their perch as an entertainment beacon.
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I’ve talked a lot about how guest posting is a great fire-starter for building early traffic to your blog, and while I’ve seen it work for dozens of bloggers, I’ve seen many more waste the opportunity by making critical mistakes in implementing this guest posting strategy.

So today I’ve finally Read More