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From Greg Elwell's post:

Sometimes, even well-written headlines, web copy, landing pages and blog posts fail to engage and move people to take action. By take action, I mean to sign-up to an email list, download a white paper, buy something or just make a tiny shift in consideration of an idea Read More

I haven't gone off the deep end. (Yet) It's just that Google is not the best place to start searching for a franchise to buy. You have to start elsewhere. Find out where be reading this franchise blog post. Read More

By Bob Herbold

When a person realizes that they have a particular strength or have accomplished a particular feat, it is a natural tendency for them to look for ways to put that talent or experience to work. Unfortunately, often that tendency causes them to try to tackle all challenges with tha Read More

By Anna Robeson

When it comes to SEM it can be very easy to make mistakes. Especially when you work with a large firm. There are a lot of aspects to be taken into consideration when it comes to search engine optimization and marketing, and in this industry every detail counts. That said, even th Read More

I attended a very interesting discussion group last week on Storytelling organized by the American Marketing Association. This blog post summarizes the takeaways worth considering. Read More

According to KnowEm.com, there are over 550 social networking sites. Do you have a social media strategy to decide which sites to join and be active on? Read More

The First question to ask Yourself is Why are You in Social Media? Are You in Social Media to make friends, create more business, become famous ? ... Read More

Every now and then people quit blogging for various reasons, but only a few decide to make a genuine comeback to blogging.Making a comeback to blogging after a lengthily absence is like starting a record from the halfway point; Read More

Many small business owners and young entrepreneurs are intimidated by marketing. Here's a good look at the different types of online and traditional marketing (we look at metrics and highlight useful resources). Read More

Have you ever been plagued by writer's block? It turns out that there are a few other mental challenges and obstacles that can inhibit one from doing any creative work. Read More