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Creating a strong brand identity is an integral aspect of any consumer business, and a large part of any brand identity lies in its name. While many brands are simply named after their founders, others have more interesting origins. Some brand names take inspiration from ancient mythology, some are Read More

We enjoy fiction for countless reasons. It explores all facets of humanity and urges us to reflect on ourselves and our surroundings. While TV, movies, and literature all entertain us, we can also learn from them. This infographic delves into the business lessons that beloved (and/or despised) char Read More

How to live a life without regrets; live a life that feels meaningful to you, have a courage to express your feelings, simply allow yourself to be happier. Check out the infographic below. Read More

More and more companies are utilizing social media for their marketing purposes. Posting regularly can help you to reach a wide variety of audiences, keep loyal customers up to date, and help boost your company profile. However, each social platform utilizes different algorithms; if you post too mu Read More

On some occasions a person is not ready to take the reins of a leadership positions, or may just lack the skills to hold some form of managerial position, but when it comes to bad bosses, these people are the ones that just genuinely make you dislike going to work. Read More

Work/life balance is a managerial jargon that almost every person involved in the corporate world comes across on regular basis. Every employee wants it in his life; every employer understands its importance; why then it’s almost impossible to have a conversation with someone about work unless it i Read More

With the skyrocketing popularity of social media and mobile devices, customers want to interact with brands everywhere, all the time. Companies are seeing a surge in consumer preference for finding answers and resolving issues on their own. Here, we examine the changing attitudes in customer self-s Read More

We rely on technology, the Internet, and apps to communicate with our loved ones, to tell us how to get from point A to point B, what and how much to eat, how to exercise, and much more. Technology is making our decisions and solving our problems for us. What would happen if the hub of it all - wha Read More

You may have heard about all those studies suggesting a long list of health benefits from meditation, from reducing stress to boosting resilience, but perhaps one of these assumptions prevented you from giving it a shot. If you've ever considered (but instantly dismissed) the practice, this one's f Read More

So, you've got your blog post written, crafted a title, chosen your images. It must be time to hit the publish button, right? Wrong! To give your blog post the best possible chances of surviving and doing well in the big, bad internet world, there are 14 points that should be adhered to, as outline Read More