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Our most recent podcast is here! Elizabeth Larkin and Gene Marks discuss the appropriate approach to creating a website and online presence for your small business. Have a listen, and as always, be sure to sign up for our weekly newsletter so you never miss an episode! Read More

This guide will teach you how to stop users abandoning your software before they’ve seen how awesome it is.

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This is a guest post from Ashley Faulkes.
You probably think SEO is only for pros, right? And as a result, you have been ignoring it and not seeing much love from Google. Don’t worry, you are not alone. In fact just a few years ago I didn’t know much about SEO either. I used to think it was all vo Read More

In the digital marketing industry, automation is the way to go forward. Increased productivity, reduced errors and consistency of output are among the benefits of automation. Read More

Facebook Pages are a must for any business today. Have you ever researched a company on Facebook itself to find out they don’t have a Facebook page? HowFacebook Pages did that make you feel about that company? Did you wonder “why haven’t they invested a little time or money to have a page on Facebo Read More

The theme was “Ignite your passion” at Sage Summit 2016.
Sage CEO Stephen Kelly said in the opening keynote yesterday, “At Sage we want to help you ignite your passion for business.”
To help with that goal, Sage this year included several celebrities in the speaker lineup.
Day 1 kicked off with Read More

As a small business owner, there’s a lot to consider in the first few months and years. Whereas larger organizations have the ability to absorb costs and spend their way to success, smaller brands rarely have this luxury. If you want to be successful, you’ll have to learn how to operate within your Read More

At a time when organic reach is declining (or dead) on many social networks, Medium is a shining beacon of hope if you’re feeling like your great content is going unnoticed and unloved.
One great thing about Medium is that it’s about the value of your ideas. It’s not just another place where the b Read More

Want to make your business emails more professional? If so, then you should add a standardized signature to your business emails. Here is how to do it. Read More

To build an Instagram marketing strategy, you need to understand why these graphics are so valuable and how to create the right images for Instagram. You need to take full advantage of the power of Instagram photos, using them in marketing materials across channels. Find out in this post how to do Read More