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One of the side-effects of some of the notoriety and sky-high valuations that big name startups like Twitter and Snapchat have generated in recent years is that many new entrepreneurs have begun to underestimate the importance of clearly defining a business model and knowing how you will monetize w Read More

Everyone is publishing many things almost everyday. How are you going to stand out among gigantic amount of publications? Here, we illustrated easy yet super effective points in this little infographic. If you find it useful, feel free to share it with your colleagues or via social media. Read More

As business owners working to get new clients, we’ve all heard it. You’re in the closing part of the conversation and your client says those fateful words, “I can’t afford it.” For some owners, this is the worst case scenario because you feel stuck when your potential customer uses this reason not Read More

Usually we talk about franchising from the franchisee's perspective. But in this post, we flip it up and look at franchising from the franchisor's perspective. What does it take to start a successful franchise system? Read here. Read More

If you own a brick-and-mortar business, or are thinking of setting one up, you’ve likely seen plenty of reports that imply the future of shopping is online and that it is also ‘mobile’. You’re right to be concerned about what this means for your business, but perhaps not in the way you may think. Read More

No matter the size of your organization or business, whether you have a few workers or are international, it is in the client's and your best interest to create quality management systems. Read More

Should you open the business of your dreams or the business that will make you the most money? Explore this crucial issue of entrepreneurship. Read More

What does any business or organization want most from their website? Conversion… turning a visitor into a fan, client, member, etc.

What do you need to get conversions? Traffic!

Do you simply want hordes of anyone and everyone coming to your website? Probably not. You want qualified traffic. Read More

A hot topic among webmasters and SEO professionals over the past week has been the leaked copy of Google’s Quality Rater Guidelines. Not to be confused with Google’s Webmaster Guidelines, the Quality Rater Guidelines offer guidance to Google’s internal team of human search quality raters who measur Read More

In this new, chaotic, and uncertain century, with its more and more minutely specialized occupations and skill sets and with nothing to do with the faltering economy, it’s not only human resources employees who might not be familiar with certain job skills and the actual needs of the open positions Read More