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As Bernadette Jiwa noted in her new book, “difference”, it’s becoming more and more difficult to be different. In a world that’s constantly on, 24/7, how do you stand out? Well as she put it so succinctly, it’s not about being different; it’s about making a difference. Read More

87% of online marketers are using video content. Are you?

There are a ton of benefits to having videos on your landing pages.

For starters, videos are an easy type of content for your potential leads to consume (and retain), plus most people actually want a video to explain the product/servic Read More

Google’s Hum­ming­bird algo­rithm ush­ered in the seman­tic search era in a more delib­er­ate and mature way. The Seman­tic Web was defined dur­ing the last cen­tury. Read More

This week we shine the spotlight on Blue Soda Promo of Vernon Hills, Illinois. In business for 10 years, Blue Soda Promo now employs 75 people. This promotional products company offers more than 800,000 different items. Read More

Voting for the 2014 Small Business Book Awards is underway. Find out how to vote and how long you have to vote for your favorite small business books. Read More

Over the past few weeks I've had the opportunity to sit down with a few executives and chat about how things have been going within their companies. As I reflect back on those conversations, one thing is crystal clear - lots of people are working way too much. Read More

When creating your B2B PPC campaigns, the way you use keyword match types can drastically impact your performance and ROI goals. In particular, how broad match is utilized can make or break your campaigns. Read More

My guest on today's podcast episode reveals the secret behind collaboration and massive engagement in one word...Listly!

Listly combines crowdsourcing, content curation & embeddable lists to drive high-level community engagement, live inside your blog posts.

Nick Kellet is the co-founder of t Read More

Although this infographic was made to highlight realtor problems, many of these issues apply to all small business owners. Check it out and see if you relate! Read More

Some entrepreneurs walk on a completely different route, taking their weird ideas and bet on them that they will find success. Yes, some of them did. Read More