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Wondering why your startup is being ignored by the press? It may be a for a good reason.
In an effort to help you get the most out of your communication efforts, I’ve outlined five common PR mistakes that startups often make. Keep this list of don’ts in mind, and make sure your company avoids them Read More

As your business grows, you need real space and you'd like to not have to spend everything you've saved getting it set up and running. Here is how to do that. Read More

By Miguel Leiva-Gomez:

Hashtags are all over the place. First, Twitter started implementing this, then Google+ made its own social network that uses them. Not much later, Facebook joins the whole hashtag bonanza, and now we can’t scroll down without seeing a hashtag or two every couple of pixels Read More

What's special about Social Sundays (#SocialSunday) at SMMInsights? We specially curated these articles over the past week and only pick the articles that are in line with our marketing philosophy and the interests of our readers.

We only share useful content; they come in forms like checklists, Read More

Franchisees who enter franchising from former careers or projects that have now come to an end, or even those who operate their franchise as semi-absentee supervisors with other life obligations, can attest to the value of investing in oneself through business operation. Read More

At some point when we're all "grown up" we no longer take time to dream big. Real stories and three tips to get you thinking about what you really want. Read More

Your blog title is important, but once published, you may find that you actually need several more titles for your social media shares! Here are some tips for Google+ and Twitter. Read More

Update your LinkedIn profile with images and video. Avoid the Google spam penalty and think carefully about adding Google comments to your blog. Read More

If your startup is great enough to get a term sheet from angel investors or a venture capitalist, the next step for the investor is to complete the dreaded due diligence process. This is the last step of the process, where surprises in the evaluation of the management team, documentation, and perso Read More

The business practice of product placement in the movie industry has grown in the last decade. With audiences increasingly annoyed, are advertisers taking things too far? Read More