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Influencer marketing puts people front and center, only this time it’s not about the audience, but about those who they look up to for guidance and advice. Instead of taking the time to develop a marketing strategy, you are now focusing on developing a relationship with another human being. It’s a Read More

So you want to create a newsletter, but which email marketing provider should you use?

In this article, we will talk about two popular platforms that you can use for this purpose: GetResponse vs Pinpointe. Read More

Need more influence? The best way to gain influence over others is to make them feel important. It's one of the most powerful ways to earn the right to move others to action. This post will show you how. Read More

If you can’t provide a memorable customer experience, your startup won’t survive very long these days. According to many observers, we can thank or blame technology for these higher expectations, providing information at the speed of light, leading everyone to expect more. You now need more than lo Read More

It's a fact that Pinterest users buy more frequently than users on any other social network, whether they're shopping online or in a store. And on top of that, Pinterest users also spend more money per purchase than any other social network.

But you have one big problem: How can you turn those Read More

I saw an extreme example of polarization the other day.

A client of mine forwarded me an email he’d received with the subject line, “seriously? im unsubscribing you.” And then inside was a long , aggressive ramble about how he was taking up expensive space in his MailChimp account, and it’s time Read More

Steve Jobs was impressed with his fathers craftsmanship from a very early age.

As a young boy he worked with his father to build the fence that STILL surrounds the back and side yards of his old house in Mountain View. Read More

Looking for more followers and engagements on your Twitter? These 5 Most Engaging Types of Twitter Posts must be on your to do list. Read More

This week, Remy Cointreau USA is hiring a digital marketing manager, while The Dodo needs a social media editor for Twitter and Tumblr. Greenpeace is seeking a social media manager, and Creative Media Marketing is looking for a community manager. Get the scoop on these openings below, and find addi Read More

If you own a business, it is essential to create an online presence for it. There’s enough reason for that. Majority of the leads that your business is likely to get are expected to come online. And that’s not without any reason. Read More