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Getting started on social media doesn’t have to be hard… especially when you learn from the best. In this interview, I asked Katie Lance to sit down with me to discuss social media, growing a business, and the key to success. Read More

For many small startup businesses, sole proprietorship may be the best business structure for them. Here is why. Read More

Learn about the 6 ways social media can help your business build and nurture customer loyalty so that your business can generate higher leads, conversions, and sales with this infographic. Read More

If writing a blog post feels like a nightmare that keeps playing over and over again, here are 8 crafty tips to help you more easily write your next piece of killer content... Read More

We've covered the benefits of finding an Instagram influencer to work with: From Instagram takeovers to advice and references, an IG influencer is a great way to grow your Instagram audience and find better ROI on social media. But B2B companies run into a problem here – their social media world is Read More

How do words persuade others? What triggers go into someone saying 'yes' to a particular product? Nancy Harhut, international speaker and award-winning marketing creative, has been studying this aspect of marketing for years. Listen to her talk about behavioral triggers, magnet words, and behaviora Read More

In the age of Kickstarter, Indiegogo and GoFundMe, Crowd Start: The Ultimate Guide to a Powerful and Profitable Crowdfunding Campaign offers an opportunity for prospective individuals or businesses to learn how to leverage the power of crowds to achieve their dreams. The book, written by an entrepr Read More

Productivity is critical for any small business. Large firms have whole departments for different functions, and have the luxury of moving at a slower pace due to their size and established nature.

Small firms, on the other hand, have no such luxury. Small businesses must look for every opportun Read More

Tapping into the reach of content influencers is just a quicker way to gain access to this incredible marketing channel. It means small and large companies are constantly looking for ways to engage and partner with anyone who can inspire and influence their audience to achieve their goals. Read More

Looking for some social media stats to use for your strategy or in your next presentation? You will find what you need in the list below — updated to March 2017. Read More