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In business, when we do something to hurt someone, cause them pain or cause them loss or damage, it is incumbent upon us to recognize what we have done and to mouth those two hardest words in the English language to say, “I’m sorry!”

If not now, when? There is an old adage that "It's never too late."

This story proves it wrong! Read More

Here is my comprehensive review of BigCommerce vs Volusion, two hosted shopping cart solutions that do not charge transaction fees Read More

Think about your important contacts. Think about how much time and attention you’d really like to be able to devote to each one. The pragmatic fact of the matter is you’re forced to ignore every one of them most of the time. Ouch!! Read More

Rarely are marketing programs or campaigns perfect. Things always go wrong although the customers may not be aware of it especially as you present a picture of all being well. Having experienced this as a marketer and customer the problem often stems back to the planning and checking the details. Taking a little time upfront can save you lots of problems especially with customer relationships Read More

A new survey released by the National Association of Business Economics shows businesses, in general, added to their payrolls in the second quarter of 2010.

The report showed more than 30% of the businesses surveyed added jobs, while 14% cut their workforce. That's a big change from the second quarter of last year when a mere 6% said they were hiring. Read More

Reach and relationship have become the branding currency of today.
How you communicate your brand to your market will determine your success Read More

Learn about the different types of bankruptcy, from Chapter 7 to Chapter 11 to Chapter 15. A look at different bankruptcy options for businesses and individuals Read More

Aisling Foley has 23 years marketing experience in the IT industry. Before founding her marketing consulting business in 2007, Aisling worked as Head of Marketing for CR2 in Dublin and Dubai & prior to CR2, she worked as Marketing Manager in Sabre Holdings in Dublin Read More

Simple answer: No. Your web designer didn't SEO your website. If you are asking this very reasonable question, your search engine rankings probably aren't where you expected. Mostly you'll be in one of these situations Read More

Research can reveal both good and bad news: use it to confirm your hopes and expectations for a new market - but also to reveal any problems that may lie ahead Read More