BizSugar.com › User › TimJustus › Voted

As soon as you add the first employee to your small business, you need to start focusing on cultivating a culture of teamwork within your organization. It's much easier to maintain a true team environment when you start out on the right foot. Many business owners make the mistake of thinking that as long as their employees manage to work together Read More

Intuit's TurboTax and H&R Block's TaxCut might be the most popular tax software for do-it-yourselfers, but they're certainly not the only ones that can do the job. Read More

80% (84%, actually) of the time spent on blogs comes from 20% of the audience, a comScore study finds; this presents an opportunity to develop a unique audience for your blog. Read More

If you're spending money on pay per click marketing, you must buy your brand name! Ignore those who say otherwise. Make damned sure you're bidding on the name, mispellings, and the like.
Even if you rank #1 for your own name. Do it anyway. Here's why: Read More

Referrals happen, thank goodness, but for too many, they happen randomly, almost accidentally. One of the keys to tapping the systematic generation of referrals is to identify and address the customer touch points that add up to lead a customer to the logical and emotional decision that your organization is referable. Read More

Cost-per-lead measurements are irrelevant unless we can answer another fundamental question first, “What is our rate of lead acceptance (a.k.a. sales pursuit) into the sales pipeline” and then “What is the cost per opportunity?” Read More

My business needs money, should I get it from my home equity line if credit? Read More

There's a brand new Google AdWords quality score metric, page load time. The new factor has just been added to the AdWords full dump of their help section. Page load time is the time it takes a web page to load in seconds. If the load time in slow, Google says it will impact your quality score. Why? Slow loading landing pages are bad for your use Read More

Guy Kawasaki dispels rumors about the vitality of social media sites, gossips about his own successful site and explains how you, too, can get in on the social media craze. Read More

We live in a world where we don't get unless we ask. We're stuck with the same cell phone plan even though every provider is in a constant state of promotion. Our auto insurance is still priced high even though another company is always offering a deal. And credit cards, well, you know you can switch and get a lower interest rate any time.
Read More