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How do you market your company on a tight budget? Kelly Glass draws on her years of experience as VP of Marketing at Affinity Express, a provider of advertising and marketing production, to share advice with SMB owners and marketers. Read More

Work usually sucks. Nobody likes to work their ass off doing something boring. So we just use our noggins and flip work on its head making it into something fun. The big secret tip is to HAVE FUN. Read More

How are SMBs advertising and marketing online? Read the surprising results of the Affinity Express survey. Read More

In my several years of exploring the blogging medium, I’ve realized how powerful commenting can be as a way of making new contacts. You can make friends or get business opportunities.

In this post, I explain how you can win friends and influence people just by commenting on blog posts.
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As bloggers all of us have good days and bad days. That's why today I'm going to tell you about 6 easy ways to reinvent a blog post that sucks... Read More

Karl Walinskas of Smart Company Growth interviews Adair Witmer of the W Partners on non-traditional marketing approaches, including social media marketing, word of mouth marketing, and ways to measure marketing effectiveness when choosing a marketing agency. Read More

“Not following the etiquette of social media interaction could cost you your sterling reputation and label you a spammer for life. Discover how a social media manager should behave in a networking setting with friends, acquaintances and even strangers.” Read More

We all face issues when marketing our brands and I have always believed that is part the excitement of being in business. Okay, the real excitement is when you get a solution. Here are 3 steps to help you overcome marketing challenges. Read More

Although not everyone likes to admit it, most of us have at some time watched a soap opera. Whatever you say about them they do have staying power and a loyal following that many brands would envy. Here are 3 marketing lessons. Read More

Should you be online? Are online tactics effective? Do the numbers tell the whole story? This article discusses results of a recent survey on the use of online tactics by SMBs. Read More