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Exit Bee is an on-site conversion optimization tool. It helps you track the movements of a website visitor from the time he lands on your web page. Detecting his exit intent, Exit Bee helps you trigger an on-site retargeting campaign, giving you a chance to convert this lost visitor before he leave Read More

In my very first post, I shared exactly why I started a blog and why I think you should too. But it isn’t as simple as purchasing a domain and publishing a few content pieces every now and then. If you really want it to work for you, you need to remain consistent at it.; a.k.a., you absolutely need Read More

Working in a competitive field, I have come to terms with only one thing – you take a break, you lose; you don’t push yourself out of your comfort zone, you lose; you don’t keep up with what’s trending in your industry, you lose. Basically, the chances of losing are way too much than winning. Read More

The number of mobile internet users has long surpassed those who use the conventional desktop. But even after so many years, most businesses are not able to tap into their mobile traffic, engage them actively and then convert them into customers.

All just because they don't have a mob Read More

We have always been all about strategically making use of popups to convert website visitors. While every optin form is targeted to accomplish a different goal, there are also different types that you have probably come across. Some being, a single step popup, multi step popups and yes-no popups. I Read More

Content marketing is a challenging tactic to master. Be it the smallest of businesses who are just starting out with it or the largest in the industry, everyone stumbles their way to making their strategies work. But things get more difficult when your content marketing efforts are to be restricted Read More

According to Deloitte, there are almost 3.5 million photos shared every minute. And with the rise of visual based social networks like Instagram, the number is only set to grow further.
Whether you’re someone who’s just enthusiastic about photography, a professional or a marketer trying to cr Read More

The best way to turn prospects into customers and then promoters of your business is to add value to them. And that’s what inbound marketing is all about. In this article, we’re going to briefly take a look at what inbound marketing is and then delve into why SaaS companies today absolutely need it Read More

Even though every marketer understand the power of the internet, creating content that travels at a viral speed, isn’t as easy.

It entirely depends on what topic you’re touching upon, how many people out there emotionally connect with it and just how many of them you’re able to stimula Read More

With an average internet user being active on at least two digital channels for personal and professional use, social media has become an integral part of every app's marketing and growth strategy. But not everyone has a clear plan when it comes to acquiring, as well as keeping their players engage Read More