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If you are short on time, email marketing can't be beat for effectiveness. Forbes gives this quick tip from Ilise Benun. Read More

You may be spamming people according to the legal definition; you may get marked as spam accidentally; or you may just seem spammy to your recipients. Read More

To celebrate 10 years in business, Visible Logic is giving away 10 free e-newsletters designs. Apply for yours now! Read More

As people try to reduce their overloaded email inbox, they unsubscribe from email marketing and e-newsletters. Don't let your e-newsletter suffer this fate. Read More

The end of one year and the beginning of the next is a time when we all tend to look inside and figure out what we can do better. As a business owner, it’s time to look at your brand identity and see what you can do better.

Remember, a stronger and more unified brand identity will lead to better Read More

Visible Logic discusses the process of evaluating a logo design. A step by step of how loose ideas, general likes and dislikes, and sometimes even conflicting input gets translated into a tangible logo design. Read More

The logo design process for The Perfect Peanut Brittle Company a specialty food maker from Maine. A small, family-owned gourmet food business approached us about upgrading their existing logo. Follow our steps through the design start to finish. Read More

This week we learned of the death of Steve Jobs, the leader of Apple computers. Many times when someone I know only through the news dies, I honestly don't Read More

What is the best shape for a logo? Is it OK to have multiple versions of your logo? How to balance consistency with necessary variations. Read More

Visible Logic designed a book cover about Warren Jeffs, who was recently convicted of child rape, and his cult. See the process of how a book cover is designed. Read More