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Do you wonder how fellow marketers are using social media?

Wondering if you should focus more on ads or bots?

In our tenth-annual social media study, more than 5,700 marketers reveal where they’ll focus their social media efforts.

This industry report also shows you how marketers’ organic Read More

Takt time is the pulse of your operations – the rhythm and rate by which tasks and products are completed. By monitoring and setting guidelines for this single figure, Ford (and company) was able to build a facility which could produce the same as half of the entire German aircraft industry. Read More

When you develop a mobile application, be prepared to cope up with both the positive as well as the negative reviews. Learn to deal with the negative feedback.
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Fear of success can prevent us from crafting the bold, strategic plans that will grow our businesses. Without realizing it, self-doubt causes us to make weak and safe moves that limit our potential — because we’re unsure if we’re capable of managing a full roster of clients. Read More

On a recent call-in to the US TV show Fox and Friends, Donald Trump was asked to rate his communications. Unsurprisingly he rated them highly. Far be it from me to advocate for Trump, or any other politician, but perhaps he has a point. Read More

Getting your website ranked higher through search engine optimization (SEO) is pretty important, but how does it really work? So many of us focus on “beating the algorithm” to get the coveted high rankings, even though they change all the time. What does it take to get to the top and stay there? We Read More

Every business owner and startup founder knows they are expected to lead the charge in starting and growing their business. In my experience as a business advisor and mentor, I find that most believe they are doing a convincing job, but in many cases, their key team members are not so sure. In real Read More

I don't think it's news to anyone that first impressions play a crucial part in how customers and potential customers feel about your business, but maybe it's become so much of a cliche that we've become complacent on checking ourselves. It's easier to make a good impression than to correct a bad i Read More

Push notifications have emerged as one of the most effective techniques for disseminating marketing messages to your potential customer base.
Here are some detailed insights into push notifications, their benefits, and how to use them. Read More

"The whole point of automation, from my perspective, is to get the engineering and analytics out the way... so we humans are left to focus on strategy and creativity"

It's on iTunes too - https://itunes.apple.com/gb/podcast/positively-sparking/id1073466075?mt=2
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